I published my Android app to Google Play and everything was fine. I got about 5000 user reviews with an average 4.6 mark. But at some moment I started getting lowest mark with an insane speed. Several hundred 1 marks during 5 days. So my rating fell to 4.3. There were no complains from users, no comments, just a huge number of lowest marks. I suspect these were fake reviews. Probably paid by competitors. Is there any way to identify that? To prevent that? Does Google protect us from fake reviews in any way?
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as @JohnMitchell was saying, did you get any application crashes reports, maybe on some newer APIs? – Ovidiu Latcu Jul 04 '12 at 15:14
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1@OvidiuLatcu I have a good communication with my users and I'm pretty sure everything was fine. There was no negative feedback. – Fedor Jul 04 '12 at 15:20
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I found this library recently, perhaps using this for analytics will help? http://code.google.com/p/acra/ – Jul 16 '12 at 17:48
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2Judging by the number of up votes, you may even be able to persuade some folks here on SO to take care of business for you... all we need is the app name, if you dare. :D – QED Jul 20 '12 at 00:39
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@psoft No problem. https://play.google.com/store/apps/details?id=com.perm.kate. It's for Russian market only so probably doesn't make much sense to you. – Fedor Jul 20 '12 at 08:33
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Congratulations on a great-looking app! I wouldn't worry too much about the 1s. You've got good traction on a social app - you might be able to retire soon :D – QED Jul 20 '12 at 11:32
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4Strange thing happened. About 6 month after the incident fake votes seem to disappear. So one day I just figured out that I have several hundred 1's less than I had before. Probably Google fraud protection finally did the job. Or it could just be a mistake that was finally fixed. Nobody knows. So if you have similar problem there are some chances it will fix itself one day. – Fedor Mar 29 '13 at 01:36
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I am still looking appropriate way to report fake vote.. – neobie Mar 03 '14 at 01:49
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Google should allow reviews and ratings to be turned off completely, an "unrated" option, since they cannot guarantee accuracy. They should at least remove reviews from unsupported devices, since it is usually their issue or the manufacturer's if the same code does not run on certain devices. – Dominic Cerisano Nov 03 '15 at 00:49
4 Answers
I think the best thing to do is contact Google and make them aware of the issue.
There is a contact form on the google play site
Its also worth checking that there's not a bug in your app that stops it from opening in certain phones/devices (which may or may not be your fault, could be firmware issues). But you'll generally see users select 1 star rather than writing reviews. Remember users are lazy :)
As @64BitsPerMinute suggested in his comment, there may be some frameworks that could help detect crashes. Have a look at ACRA, or for a more managed service have a look at HockeyKit with the HockeyApp plugin. These services allow you to get crash + stack reports from your users when thins go wrong. Even if the users don't report it back to you they can click one button and send instant crash results.

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Here's the reply from google support: "Thank you for your note. It is possible that we've detected and removed comments or ratings that have violated our terms of use. You can see our Developer-facing comment policies outlined in our Content Policy". As fake rates are still not removed it means they won't be. Bad for me. – Fedor Jul 17 '12 at 06:41
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1It sounds like they have removed one or two of them, they arn't normally allowed to comment on actions by other accounts (i.e fake accounts) so that'll be as close an answer as you'll get. The rest have probably been passed as legit :| – John Mitchell Jul 17 '12 at 10:40
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We use our custom solution that does pretty much the same that ACRA does. So all our crash reports are under control, they can't be a reason. – Fedor Jul 20 '12 at 08:35
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@Fedor I understand, I would like to leave the comment in though, in-case other users stumble upon this question, so that it may help "future generations" rather than just one user :D – John Mitchell Jul 20 '12 at 10:18
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1The most effective way to report an inappropriate review is to send an email from Google Play Developer Console > Help (at the top right) > Contact us > Email. In my case they removed the review in 10hrs. That is the case if the review violates these: https://play.google.com/about/comment-posting-policy.html https://support.google.com/googleplay/android-developer/answer/138230#developer_comment_posting_policy – furkan Oct 07 '16 at 13:43
Fight fire with fire. Pay some folks on vworker.com for 5 stars.
The better answer from my comment below:
... you might consider just spending the money on advertising. If your app is good enough to garner 5000 5s, then it will happen again soon on its own. Good luck!

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5Google support was not able to help so I'm awarding this answer with bounty. It seems to be the only real option. But I don't want to use it. Will not feel good after doing it this way. Prefer being on Light side of the Force. – Fedor Jul 20 '12 at 08:41
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5The problem with this approach is the opposite may happen, if your caught faking the numbers your app could be removed from the market :| – John Mitchell Jul 20 '12 at 10:17
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6Thanks for the extra puntos. In a strictly moral sense I would agree that you really shouldn't do this - two wrongs don't make a right. But a few hundred 5s against a few hundred 1s do make a higher average. Just be sure that, if you take this route, you name five or ten different apps in your request, so that it's hard to trace, and for God's sake use a pseudonym. Lastly, you might consider just spending the money on advertising. If your app is good enough to garner 5000 5s, then it will happen again soon on its own. Good luck! – QED Jul 20 '12 at 11:20
As others have said, there may be an issue you're not aware of. You could use the Developer console to check if there's an unusually high number of reviews coming from a particular device or OS version.

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have you tried google analytics ? maybe it could give you more clues if there are any bugs or features that do not work as you'd expect. also , this could help to verify your theory of fake responses - if the number of unique users that run the app is much lower than those that have installed it , some haven't tried it after installation.

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