I'm having an extremely hard time figuring out how to echo this:

I keep getting this error:
bash: ![alt: event not found
Using double quotes around it does not work. The using single quotes around it does work, however, I also need to echo strings that have single quotes within them. I wouldn't be able to wrap the string with single quotes then.
Is there a way to echo a string of ANY content?
Thanks.
EDIT: Here is some context. I am making a Markdown renderer that grabs the content of a code editor, then appends every line of the code individually into a text file. I am doing this by doing this:
echo TheLineOfMarkdown > textfile.txt