In this answer I have read we can do the following to "install" Google Play Services in the emulator:
Right click to a created project -> Open Module Settings -> Dependencies -> +
button -> com.google.android.gms:play-services
Then, if we can click on Run, our app and the Google Play Services should be included in the executed emulator. Unfortunately, As @gdw2 commented in this answer: "setting up the Google Play Services SDK does not install a working Google Play app -- it just enables certain services provided by the SDK"
So, it seems the Android "Market" is not included. How to install it too?