We had the same issue, within our company, and the only solution was to use the deprecated attribute sonar.profile
(https://docs.sonarqube.org/display/SONAR/Analysis+Parameters).
Sidenote:
Generally there is also a interesting view on how to analyze branches. The general recommendation from sonarSource suggests to only use preview modes for short living branches. As a fact bitbucket-plugins with a richer featureset than just commenting issues, sadly need branch based analysis.
https://jira.sonarsource.com/browse/SONAR-5370 - the property will be removed in 4.5.1 based on the sonar task