use UNION ALL
SELECT UniqueID, key = key1, value = value1 from table
union all
SELECT UniqueID, key = key2, value = value2 from table
[EDIT] : below are sample script on how to make it Dynamic
Assumption : there must be a key / value pair
create table Table1
(
UniqueID int,
key1 int,
value1 varchar(10),
key2 int,
value2 varchar(10),
key3 int,
value3 varchar(10)
)
insert into Table1 select 1, 1, 'a', 2, 'b', 3, 'c'
insert into Table1 select 2, 5, 'e', 6, 'f', 7, 'g'
declare @sql nvarchar(max)
; with
col_key as
(
select key_col = c.name, rn = row_number() over (order by c.name)
from sys.columns c
where c.object_id = object_id('Table1')
and c.name like 'key%'
),
col_val as
(
select val_col = c.name, rn = row_number() over (order by c.name)
from sys.columns c
where c.object_id = object_id('Table1')
and c.name like 'value%'
)
select @sql = isnull(@sql + ' UNION ALL' + char(13), '')
+ 'SELECT UniqueID, [key] = ' + k.key_col + ', [value] = ' + v.val_col + ' '
+ 'FROM Table1'
from col_key k
inner join col_val v on k.rn = v.rn
print @sql
exec sp_executesql @sql
drop table Table1