From Apple's Swift documentation:
Optionals (?): "You use optionals in situations where a value may be absent. An optional represents two possibilities: Either there is a value, and you can unwrap the optional to access that value, or there isn’t a value at all."
Implicitly Unwrapped Optionals (!): "As described above, optionals indicate that a constant or variable is allowed to have “no value”. Optionals can be checked with an if statement to see if a value exists, and can be conditionally unwrapped with optional binding to access the optional’s value if it does exist.
Sometimes it’s clear from a program’s structure that an optional will always have a value, after that value is first set. In these cases, it’s useful to remove the need to check and unwrap the optional’s value every time it’s accessed, because it can be safely assumed to have a value all of the time.
These kinds of optionals are defined as implicitly unwrapped optionals. You write an implicitly unwrapped optional by placing an exclamation mark (String!) rather than a question mark (String?) after the type that you want to make optional.
Implicitly unwrapped optionals are useful when an optional’s value is confirmed to exist immediately after the optional is first defined and can definitely be assumed to exist at every point thereafter. The primary use of implicitly unwrapped optionals in Swift is during class initialization, as described in Unowned References and Implicitly Unwrapped Optional Properties."
Read more at https://developer.apple.com/library/content/documentation/Swift/Conceptual/Swift_Programming_Language/TheBasics.html