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Ad Manager and AdMob both refer to integrating the Google Mobile Ads SDK into your app. But is it the same SDK, or different ones?

From Ad Manager quick start

Integrating the Google Mobile Ads SDK into an app is the first step toward displaying ads and earning revenue.

From AdMob quick start

Integrating the Google Mobile Ads SDK into an app is the first step toward displaying ads and earning revenue.

user276648
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    [This](https://stackoverflow.com/questions/24649222/confused-about-the-differences-of-admob-ad-exchange-dfp) might help you to understand the differences (knowing Ad Manager is the new name of DFP) : same SDK, different implementations for different goals. – rabsom Sep 24 '19 at 08:41

1 Answers1

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They are the same SDK. Their implementations are slightly different because they would connect to two different ads management platforms.

AdMob is Google's automatic ad exchange for Mobile Apps. Google Ad Manager can manage ad exchange from both mobile apps and web pages, and Ad Manager also manages direct-sold ads and private deals.

You can choose how to implement the SDK based on what ads management platform you are using.

sharon-xz
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    Is it possible to use both Admob and AdManager ads into a single app? For eg: Use one screen for Admob and another for Ad Manager. – bhaskar May 26 '20 at 08:13
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    @bhaskar AdManager is basically AdMob mediation platform but for both mobile and desktop – cmak Feb 07 '22 at 19:12