I have read a few questions on here about e-mail clients prefetching URLs in e-mails. An answer to this seems to be to add a new confirmation page, where the user has to click a button to confirm the desired action.
But, this answer states the following:
As of Feb 2017 Outlook (https://outlook.live.com/) scans emails arriving in your inbox and it sends all found URLs to Bing, to be indexed by Bing crawler.
This effectively makes all one-time use links like login/pass-reset/etc useless.
(Users of my service were complaining that one-time login links don't work for some of them and it appeared that BingPreview/1.0b is hitting the URL before the user even opens the inbox)
Drupal seems to be experiencing the same problem: https://www.drupal.org/node/2828034
My major concern is with this statement:
As of Feb 2017 Outlook (https://outlook.live.com/) scans emails arriving in your inbox and it sends all found URLs to Bing, to be indexed by Bing crawler.
If this is the case, any URL in an e-mail meant to confirm an action, e.g. confirming a login, subscription, or unsubscription, can end up searchable in a search engine, if that's whats meant by indexed
in the quote above. In this case, it's Bing. Not even a dedicated confirmation page where the user confirms the desired action truly mitigates this.
Scenario #1
If I email the user a login link with a one-time token in the URL, that URL will end up in Bing. This token will have a short lifetime, lets say 5 minutes, so I doubt anyone will manage to search on Bing and find the URL before the user clicks it or it expires.
Scenario #2
The user gets an e-mail with a link to confirm a subscription. This link is perhaps valid for 24 hours. This might(?) be long enough for someone else to stumble over the link on a search engine and accidentally (or on purpose) confirm the subscription on behalf of the user.
Scenario #2 is not uncommon, it's even best practice to use double opt-in as far as I am aware.
Scenario #3
Unsubscribe URLs in the bottom of newsletters. Maybe valid for forever? You don't want this publicly searchable in an search engine.
Assume all the one-time confirmation links land on a confirmation page where the user confirms the desired action.
Is it truly the issue that URLs in e-mails are indexed by search engines, at least Bing? And will they actually end up publicly searchable? If not, what is meant by indexed
in the quote above?
I'll add for the sake of completion that I don't think I've had much of a problem with this in my own use of the web, so my gut feeling is that this is unlikely the case.