I am trying to perform a few simple arithmetic commands via an equally simple database I have create. Here is my database:
advertisement <- c("A", "B", "C")
times_shown <- c(900, 1000, 800)
clicks <- c(140, 180, 105)
leads <- c(55, 54, 40)
advertisement_all <- data.frame(advertisement, times_shown, clicks, leads)
advertisement_all(head)
advertisement times_shown clicks leads
1 A 900 140 55
2 B 1000 180 54
3 C 800 105 40
I would now like to perform the following three calculations: (1) clicks / times_shown (2) leads / clicks (3) leads / times_shown
I would also like them grouped by advertisement (i.e., "A", "B", "C")
This is what I am (incorrectly) entering to perform these calculations:
advertisement_all %>%
clicks /times_shown %>%
leads / clicks %>%
leads / times_shown %>%
group_by(advertisement)
And this is the error message I receive:
advertisement_all %>%
+ clicks /times_shown %>%
+ leads / clicks %>%
+ leads / times_shown %>%
+ group_by(advertisement)
Error in clicks(.) : could not find function "clicks"
Your help is most appreciated. Please note that I am new to R, so any assistance which is spelled out is not taken as an insult. ; )