Tracking like button referrals from Facebook using the 'fb_ref' parameter in our code

Question

We would like to use the Attribute fb_ref - the ref parameter in a like button (in order to track referral clicks and conversions). Do you have a tutorial or example of how this works on our pages?

score 3 · Answer 1 · answered Oct 28 '11 at 14:02

3

When you use the ref parameter on a like button, clicks back to your website which were generated by that Like button, contain two extra parameters in the referrer: fb_ref, containing the same value you gave to ref, and fb_source which shows where on Facebook the story was clicked.

This is explained here in the documentation for the like button: https://developers.facebook.com/docs/reference/plugins/like/ - search for 'ref'

answered Oct 28 '11 at 14:02

Igy

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Thanks, but I don't see where I can add the fb_ref. Is it in the like button code? – Damien Duprat Nov 02 '11 at 14:18
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As an attribute to the like button code - it's listed in the Attributes section of that document (i.e ) – Igy Nov 02 '11 at 14:22

Tracking like button referrals from Facebook using the 'fb_ref' parameter in our code

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