In an Android for Work deployment, For an BYOD scenario, an enterprise needs to maintain control over certain aspects of the employees' devices. The enterprise needs to ensure that work-related information is encrypted and is kept separate from employees' personal data. To address this situation, Android 5.0 (API level 21) allows enterprises to set up a special work user profile using the Managed Profile API. This user profile is called a managed profile.
Managed profiles
Users often want to use their personal devices in an enterprise setting. This situation can present enterprises with a dilemma. If the user can use their own device, the enterprise has to worry that confidential information (like employee emails and contacts) are on a device the enterprise does not control.
To address this situation, Android 5.0 (API level 21) allows enterprises to set up a special work user profile using the Managed Profile API. This user profile is called a managed profile, or a work profile in the Android for Work program. If a device has a managed profile for work, the profile's settings are under the control of the enterprise administrator. The administrator can choose which apps are allowed for that profile, and can control just what device features are available to the profile.
[source :: http://developer.android.com/training/enterprise/work-policy-ctrl.html#set_up_policies]