Business Catalyst is a hosted (SaaS) all-in-one solution for building and managing business websites. At its core, it has a built-in customer relationship management framework and is complimented with rich sales, service and marketing features such as eCommerce and Email Marketing tools.
Business Catalyst is a hosted (SaaS) all-in-one solution for building and managing business websites. The company uses the term "Online Businesses" to represent a new approach to building and running websites. An online business differs from an ordinary website in that it has greater awareness of its visitors and customers. At its core, it has a built-in customer relationship management framework and is complimented with rich sales, service and marketing features such as eCommerce and Email Marketing tools.
Business Catalyst's business model differs from many others in that they allow web designers to resell their hosted service as part of a "Partner Program".
A reseller channel of paid "Partners" receive specialized tools for site provisioning and management, commissions on hosting fees, live training and in some instances ability to rebrand the platform as their own.
The Business Catalyst platform incorporates a wide range of features [6] including:
- Content Management
- eCommerce
- Email Marketing
- Integrated CRM Database
- Reporting & Analytics
Learn More: Business Catalyst Site - http://www.businesscatalyst.com kiyuco - http://kiyuco.com/ - a commercial subscription based community offering tips and videos. BC Gurus - http://bcgurus.com/ - is a home for BC partners looking to master Adobe Business Catalyst.