The IBM Watson Personality Insights service uses linguistic analytics to infer cognitive and social characteristics, including Big Five, Values, and Needs, from communications that the user makes available, such as email, text messages, tweets, forum posts, and more. By deriving cognitive and social preferences, the service helps users to understand, connect to, and communicate with other people on a more personalized level.
IBM Watson Personality Insights enables deeper understanding of people's personality characteristics, needs, and values to help engage users on their own terms
The Personality Insights service uses linguistic analytics to infer cognitive and social characteristics, including Big Five, Values, and Needs, from communications that the user makes available, such as email, text messages, tweets, forum posts, and more. By deriving cognitive and social preferences, the service helps users to understand, connect to, and communicate with other people on a more personalized level.
Personality Insights is part of the Watson Developer Cloud, IBM's offering to allow creation of cognitive applications, by integrating Watson services from the cloud. The Developer Cloud is part of Bluemix, a Platform-as-a-Service cloud system.