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Questions tagged [web-analytics]

Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.

436 questions
212
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9 answers

What is the difference between google tag manager and google analytics?

I am reading about web analytic and came across GTM and GA. It seems that GA is a service provided by Google which generates reports and statistics on website traffic. As per my limited understanding in order to generate these reports we need to…
RanRag
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65
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3 answers

what are the values in _ga cookie?

I am using universal analytics. universal analytics creates first party cookie _ga _ga=1.2.286403989.1366364567; 286403989 is clientId 1366364567 is timestamp what is 1 and 2 in _ga cookie?
karthick
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51
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10 answers

Send HTTP request from PHP without waiting for response?

I want to have an HTTP GET request sent from PHP. Example: http://tracker.example.com?product_number=5230&price=123.52 The idea is to do server-side web-analytics: Instead of sending tracking information from JavaScript to a server, the server…
feklee
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42
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4 answers

How to capture if a visitor is from a google adwords click

When a user signs up on my site I want to be able to store whether or not they came to my site via an Adwords campaign. I know google uses javascript to track conversions based on a cookie that is created on the users machine. Is there a way I can…
CeejeeB
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27
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8 answers

A privacy app ineffectually tries to block tracking data for our web analytics. Should we detect the failed attempt and not track their users?

My company has a web analytics package which we use for our own and customer marketing campaign tracking. It uses a combination of server logs, JS & image web bugs, cookies, unique cached files, and ETag headers to collect and collate user…
ryandenki
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22
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14 answers

When is Google Analytics not good enough?

I'm trying to determine why an enterprise wouldn't want to use Google Analytics. Here are the main reasons I've seen mentioned: Inability to track clients that have Javascript disabled. Lack of ownership of the statistics - Google owns the…
Gabe Sumner
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20
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5 answers

Alternative to google analytics that runs on ASP.NET and doesn't use IIS logs?

I need a hit counter for my various pages, but I can't use google analytics (my client isn't ready for cloud computing) and I can't use anything that requires access to the IIS logs (the server administrator owns them and doesn't want to give them…
MatthewMartin
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18
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3 answers

sendBeacon API not working temporarily due to security issue, any workaround?

I have the following code to send asynchronous HTTP request using sendBeacon method, var data = { name: 'test', uniqueId: Math.random() }; var blob = new Blob([JSON.stringify(data)], {type :…
webblover
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16
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2 answers

Command ignored. Unknown target: undefined when setting Custom Dimension in Google Analytics tracking code

I am setting up a Custom Dimension in my Google Analytics Tracking Code, however I am seeing a strange error in the Chrome Console with the Google Analytics Debugger switched on. This is my code which is fired on every page. I am reporting to a…
crmpicco
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10
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4 answers

How to measure visiting time of a user

I like to measure the time a user spent on a particualr page of my webapp. First i thought about catching the onunload/onbeforeunload event in the browser and notify the server via a XMLHttpRequest that the user is leaving now like:
Chris
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9
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1 answer

Understanding Google Analytics first-party cookies

I have a bit of a trouble understanding cookies used by Google Analytics. I understand that the tracking code included in the website collects certain information about page hits, the duration of the visit, cookies of the first-party domain etc. It…
QPTR
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8
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1 answer

How to generate third field in _ga and _gid?

I'm investigate too much on _gid and _ga. And as i know, the definition of them: _ga: used to identify unique users and it expires after 2 years. _gid: used to identify unique users and it expires after 24 hours. Example: _ga: …
Jame H
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8
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2 answers

Google Tag Manager tag is fired but event does not show up in Google Analytics Real Time Events Tab

I have created a tag which fires when the click url contains certain words. When I view the website in GTM debug mode the tag is getting fired. But the event is not getting captured on Google Analytics Real Time Events. The following is the…
ledzee
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8
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2 answers

What does heap analytics' script code do?

So Heap Analytics tells me to paste this code in order to use their product -