Roberto is an entrepreneur, board member, advisor and angel investor with over 20 years of senior executive experience in the high-tech industry. Roberto is the CEO of Fractal River, a venture studio that helps growth startups create the strategic and operational infrastructure they need to grow faster.

Roberto began his career as a software developer, co founded a startup pioneering electronic fund transfers in Mexico, and later joined Compaq (acquired by Hewlett-Packard), where he spent 15 years in multiple roles: He created HP’s eCommerce business in Latin America, managed Operations for HP’s $8B direct business in the Americas region as the Vice President, Americas Volume Direct Operations; scaled HP’s Desktop Solutions Global Business Unit into a $450M USD global business as its Vice President and General Manager, and successfully executed the $240M acquisition and integration of Neoware, Inc.

Roberto is very active in the startup community where he is working with community leaders, mentors, accelerators, angel investor networks & universities to grow the Houston entrepreneurial ecosystem. He is a Venture Advisor at Mercury Fund, an Entrepreneur-in-Residence at Station Houston and Rice University, a speaker and coach at SXSW Interactive, and co created Good Works Houston, a startup accelerator focused on social entrepreneurship.

Roberto lives in Houston with his family and continues to code and play games as time permits.